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AUGUST* 1929 





Cs!l No. 


Our Barcelona roof tile answers the demand for a machine-made 

tile possessing all the heauty of texture and softness of form characteristic of hand-made 

tile. Of dense clay body, Barcelona has structural soundness. Its finger-marked surface suggests the 

tile made by the California Mission Indians "before the gringo came." The kiln run 

produces color varieties that are widely responsive to requirements. 

— Cladding, McBean 6? Co. 


Published Quarterly by Gladding, McBean 6? Co. 
General Office: 660 Market Street, San Francisco 

Edward F. O'Day, Editor 
Volume V August, 1929 Number 5 

Vf ISITORS to the Pacific Coast are deeply impressed by the beauty 
of the public buildings that are rising everywhere on America's 
"last frontier. 1 '' The highest standards of American architecture are 
applied to State, County, and Municipal structures no less than to the 
buildings erected by private enterprise. Better government is reflected in 
this architectural selectiveness which, at the same time, exercises a 
wholesome influence upon the general citizenship. It is a case of good 
architecture exerting a moral as well as an esthetic influence. 

In this issue of Shapes of Clay pictures are shown of two new out' 
standing public buildings in southern California. The library for the Uni' 
versity of California, at Los Angeles, is entirely worthy of its beautiful 
setting on Westwood Campus. It is a significant addition to a group of 
Pacific Coast libraries, public and private, that stir the pleasant envy 
of scholars and literary workers in other sections of the United States. 
Mr. Kelham designed it in an adaptation of Romanesque, and clothed it 
in Gladding, McBean 6? Co. terra-cotta and face brick. The combination 
of these two materials is very pleasing, the terracotta being a warm 
creamy gray, while the brick is of salmon tone with a straw-colored 
mortar joint. The roof is a combination of our Cordova ridge and Gra- 
nada pan tile. 

The very distinguished interior use of our decorative tile and floor 


tile, and the combination of these with terracotta ornament, is illustrated 
by several pictures in this issue of our publication. 

"The Court-House Beautiful" is the phrase already associated with the 
fascinating group of buildings recently completed at Santa Barbara by the 
William Mooser Company. This county group includes a Court'House, a 
Hall of Records, and a Jail, the whole placed in one of those glorious 
Santa Barbara settings that could not fail to inspire an architect. Spanish 
influence was bound to predominate here, but seldom has it been so elab- 
orately wrought into every element of design and ornament. The group 
is impregnated with the spirit of an old California that has passed but 
will never die. It is a liberal education in Californian history. The roofs 
for this group of buildings consist of our large Mission shapes, graded at 
the kilns in five shades of red. They were laid with the darkest shades at 
the eaves whence there is a graduation to the lightest shade at the ridge, 
this graduation not being even, but achieved by means of large patches 
of color. The ridges were cemented and whitewashed. Other Gladding, 
McBean 6? Co. materials used for this Santa Barbara "Court-House Beau- 
tifuT are shown in picture here, with the exception of the large decora- 
tive pots in the corridors, on the stairs, and on the top of buttress walls 
inside the building and throughout the gardens and loggias— a character- 
istically Spanish-Californian touch of color against whitewashed walls. 


Barcelona roof tile, shown in color in our frontispiece, is winning the 
approval of the prominent residential architects of the Pacific Coast. 
Among recent distinguished installations of this beautiful tile may be 
mentioned the roof of the St. Francis Yacht Club, San Francisco (Willis 
Polk 6? Co., Architects); the roof of the S. Waldo Coleman home at 
Hillsborough, California (Clarence Tantau, Architect), and the roof of 
the Earle C. Anthony home, Los Angeles (Bernard Maybeck, Architect). 

I. LIBRARY, UNIVERSITY OF CALIFORNIA, Los Angeles: George W. Kelham, Architect; 
Bannister ii Gore, General Contractors. The main lobby exhibits a most interesting use of our deco- 
rative tile on walls, stairs, columns, and floor. The prevailing color influence here is black and cream on 
a red body. The caps are of terra-cotta in a medium coral pink burn. 

II. LIBRARY, UNIVERSITY OF CALIFORNIA, Los Angeles: George W. Kelham, Architect. 
Bannister & Gore, General Contractors. This attractive floor is laid with our Palacio tile, red with 
yellow ochre, deep blues and blacks. Our kilns supplied also the decorative tile for stairway, buttresses, 
and the niche and wainscot on the landing. 

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III. LIBRARY, UNIVERSITY OF CALIFORNIA, Los Angeles: George W. Kelham, Architect; 
Bannister 6? Gore, General Contractors. This balustrade of Romanesque suggestion is in a natural coral 
burn terra-cotta. The stair treads and risers and the decorative tile wainscot are in black and cream 
on a red body. 

IV. LIBRARY, UNIVERSITY OF CALIFORNIA, Los Angeles: George W. Kelham, Architect; 
Bannister £s? Gore, General Contractors. This decorative tile panel and grille in the delivery room is 
one of the recent masterpieces of our kilns. The brick is of Roman type specially burned by us in 
coral tones. 

Mooser Co., Architects and Managers of Construction. This stairway was executed in treads of Palacio 
and risers of the same, with raised'line part'glazed surfaces. These part'glazed tiles on a red Palacio 
ground are of particular interest, as the same material carries through both the risers and the treads. 

Mooser Co., Architects and Managers of Construction. This decorative reproduction of the Great Seal 
of the County is in polychrome glazed tile. The floor itself is laid in special Palacio shapes with dec- 
orative glazed inserts, in random patterns. 

bara: William Mooser Co., Architects and Managers of Construction. This panel, six 
feet by nine, represents the discovery of San Francisco Bay by Jose Francisco de 
Ortega in 1769. Here polychrome glazed tile yields its full pictorial possibilities while 
harmonizing with the rest of the architectural treatment. 

VIII. FIRST BAPTIST CHURCH, Sacramento: Ivan C Satterlee, Architect; C. J. Hopkinson, 
General Contractor. This lovely church in the capital city of California derives much of its exterior 
charm from its terra-cotta trim. The terra-cotta is our Standard finish, a mottled buff in color, and or 
a special texture. 

IX. FIRST BAPTIST CHURCH, Sacramento: Ivan C Satterlee, Architect; C. J. Hopkinson, 
General Contractor. The use of the most plastic of building materials in terms of restrained ornament 
is excellently illustrated in this entrance, where terra'Cotta brings an expression of especial beauty to 
a portal designed to bespeak solemn dignity. 

X. UNION STEAMSHIP CO. BUILDING, Sydney, Australia: Manson & Pickering, Architects. 
For this office building on the other side of the world, Gladding, McBean 6? Co. was called upon to 
produce a terra-cotta covering in warm gray enamel. As in Japan, where we have a number of instal- 
lations, the result has evoked a great deal of admiring comment. 

XI. O'CONNOR, MOFFATT & CO BUILDING, San Francisco: Lewis P. Hobart, Architect; 
Dinwiddie Construction Co., General Contractor. This beautiful department 'Store building which 
brings a Gothic note into the heart of San Francisco's shopping district is clothed in our Granitex — 
the terra-cotta par excellence of the city by the Golden Gate. 

XII. PICKWICK HOTEL, San Francisco: O'Brien Bros. 6? W. P. Peugh, Architects; Edwards, 
Wildey 6? Dixon, General Contractors. For the lower stories and the top of this hostelry, Gladding, 
McBean & Co. produced a mottled buff terra-cotta of rough texture, the pleasing effect of which is 
best studied in the ashlar and ornament of the main entrance. 

XIII. BRANCH OFFICE, JANSS INVESTMENT CO., Los Angeles: P. P. Lewis, Architect; War- 
ren T. Smith, General Contractor. The dome of this interesting little building is in blucblack and 
yellow tile of Tunisian style from our Glendale kilns. This tile was chosen as a lasting surface mate 
rial of constant attractiveness. 

XIV. FIRESTONE TIRE & RUBBER CO., Los Angeles: Claud Beelman, Architect; J. V. McNeil, 
General Contractor. This is one of three decorative tile panels which Gladding, McBcan & Co. pro' 
duced for the lobby of the building. Here in appropriate color is shown the harvesting of cotton. The 
other panels show the harvesting of rubber and a view of the main factory at Akron. 

XV. JOHN S. BROWN RESIDENCE, Walnut Grove, California: A. R. Widdowson, Architect. 
For the roof of this exquisite home the architect chose our medium and small Berkeley tile, in buff 
and red shades of full kiln range. Ours too the terra-cotta used for the rail and gutter of the swim' 
ming pool. 


Founded 1875 


San Francisco Office, 660 Market Street 

Los Angeles Office, 621 South Hope Street 

Seattle Office, 1500 1st Avenue, S. Portland Office, 454 Everett Street 

Oakland Office, Twentysecond and Market Streets 

Fresno Office, San Joaquin Materials Co., 744 G Street 



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